January 2011, Chicago IL – The Magic Reed promotion is underway as the excitement builds with the first winner. The Magic Reed promotion is designed to promote the Vandoren 50 pack reeds. Each reed in the 50 pack is individually wrapped in the revolutionary Vandoren Flow Pack packaging which keeps each reed sealed and factory fresh until the musician opens it. In randomly selected packages of 50, one reed is made unique with Bernard Van Doren’s signature on the bark of the reed. When someone purchases the reed (or enters the contest via the DANSR website) they win a year supply of reeds. If the winner is a student, his or her school wins two 50 packs and the store where the winning reed was purchased receives both prizes.

“This is a fun promotion,” remarked DANSR director of sales, Adam Weems. “We’re having fun with our customers while we reinforce the fact that the 50 packs are a really great tool for our dealers. The flexibility to sell the highest quality reeds in the most advanced packaging in any quantity from one to fifty reeds can only happen with Vandoren. It’s a magical concept to go along with the magic reed.”

For more information on the Magic Reed promotion, contact DANSR, inc. at info@dansr.com.

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